Search Engine Optimization 

You have created a website (online store, blog, etc.) that does not attract enough visitors to generate the expected profits? You can certainly start by stimulating crawlers from Google (Googlebot) optimizing (SEO) your website.

I am often asked the question: "I would like to have more customers, should I invest all my time and money in optimizing my website for search engines? »

When asked this question, I always give the same answer. To succeed on the Internet, it is important to create a relevant and useful content for your users. First, try to provide information, service or product quality. The priority is the users of your website because it is they who determine the pulse of your business. Then, if you want to boost the number of visitors to your website, optimizing your website is vital.

Search Engine Optimization Basic

How To Optimize You Website For Search Engine

There are hundreds (if not thousands) of ways to optimize their website for search engines. Several Web experts claim to be professionals in the field (SEO) and make promises they can not keep. The truth is that the leaders behind the search engines do not reveal their algorithms. Ranking algorithms of search engines are the best protected secrets of these companies. And, it seems, they are constantly changing.

However, we know that there are not 10,000 ways to extract information from a website. A website is made up of code (HTML, JavaScript, CSS, etc.) and content. Anything that can organize and facilitate access to data on your website is an advantage because it makes it easier for robots indexing search engines.

First, to optimize your website, you must create a list of keywords that are representative of your company and the type of information found on your website. To help you build a list of relevant keywords, imagine that you are the perfect visitor to your website and find the keywords that it would use to find your site through search engines.

For Bloggingneed, the list of keywords might look like the following:

Blogger Settings
Search Engine Optimization Strategy
Seomethodes


Note : this list could be much longer. This list is only an example.

Now that you have on hand your list of keywords, you are ready to optimize your website.

How To Optimize You Website For Search Engine Example

Note: To better understand the following information, visit your website and click the right mouse button. Choose the option to view the source code (View Source or other). A new window should open and you will have access to the source code (HTML only) and the content of the web page where you are. What you have before you is the information that spiders use. To add your keywords in your HTML, you must have access to the source code of your web pages.

Here is the code that you might see in a web page bloggingneed

<Title> Blogging Tricks And Search Engine Optimization </ title>
<Meta name = "description" content = "Site about blogging tricks, search engine optimization, methodes of seo, directoryand article submission sites list,Blogging Need,Blogger Widgets,Blogger Templates Free,Wordpress Themes Free" />
<Meta name = "keywords" content = "seomethodes,blogging tricks, search engine optimization, methodes of seo, directoryand article submission sites list,Blogging Need,Blogger Widgets" />
<h1 class='title'>
Blogging Tricks And  Search Engine Optimization(S.E.O)
</h1>
<h2 class='post-title entry-title' itemprop='name headline'>
</h2>

Search Engine Optimization (S.E.O)Baics

Note: No one can be sure of the accuracy of the SEO rules below, but I strongly suggest you to experiment and look closely at your results using Google Analytics.

Html Title Tag

The text between the HTML <title> tags is very important for optimizing your website. For search engines, the first words between the <title> are more important than the last words. Between the <title>, limit yourself to 120 characters. A <title> bit too long to be interpreted as web spam and not reduce the relevance of all the words between the <title>. Too short title may not contain enough information for users.

Note: The text that is found between the <title> appears in the top bar of the web browser of your visitor.

S.E.O Domain Name

The keywords in your domain name help improve your rankings in the search engines. For example, bloggingneed.com is usually the first page for the term "Local S.E.O". To improve your ranking, you can also use your keywords in the names of your files and your folders.

S.E.O Keyword Density

From an SEO perspective, how often you use your keywords in your web pages is very important for your ranking. They say that a density in keywords between 1 and 2% is ideal for improving your ranking. What does it mean? A density of 2% means that the same keyword appears 2 times per 100 words in total. So for every 100 words, you can optimize your web page by adding the same keyword to 1.9 times. A density greater than 1.9% could be considered spam Web.

Analyze the density of keywords on your web pages with the following tools:

http://www.webconfs.com/keyword-density-checker.php

S.E.O Meta Keywords And Description

The <meta name = "description"> used by many search engines to display your website in the search results. Some experts believe that this tag adds nothing to the ranking of your website, but I still suggest you add some keywords. I believe that this tag is an excellent opportunity for you to briefly describe your business. After all, a good description of your business could result in an increase in CTR for your site. Try to introduce yourselves.

The <meta name = "keywords"> is one that allows you to add your keywords, separated by commas. This tag does not improve your ranking, but it's a good place to add keywords that are not found in your text. SEO experts say it is also a good place to add synonyms (words or with errors) of your keywords. Example: S.E.O,Seomethodes, blogging settings,.

S.E.O h1 

Most experts agree that the text that is found between the <h1> is important for the ranking of your website. The <h1> tag is a tag that represents the header of your page. Example: The title of your article. When your title attracts the attention of the reader and it contains some of your best keywords is that you have a winner title that will definitely improve your SEO rankings.

Here are other tags that you should not neglect your SEO: <h2> <h3> <h4> <h5> <h6>.

The "alt" attribute of the <img> tag.
The "alt" attribute of the <img> tag is used to associate an alternative text to an image. When text is added to this attribute, the same text is displayed in a tooltip when the mouse pointer is placed over the image. Some experts agree that this text can have a positive effect on the SEO of your website. As you test it.

The anchor of a link.
The anchor of your links (external and internal) is very important for optimizing your website. The anchor of a link is the text that is found between <a> tags. This is the same text that is visible and you can click on a web page. To optimize your web page, I suggest you include in your text, links to all 100-150 words. Be sure to add your keywords in the links anchors.

Quality, quantity and diversity of links.
Popularity, relevance and quality of external links you provide are very important. Do not offer useless links to your visitors. Also avoid links to web sites little known or which are not indexed by search engines. The amount of links you provide is also important for your SEO. In addition, the diversity of your links is also very important. Avoid adding links all go to the same domain name.

Quality of content.
The quality of content on your website is a very important rule for your SEO: Be sure to create a unique and relevant content for your visitors. After all, if you want them back, you have to put the time and effort required to write interesting content (informative, advertising copy, etc.) and organize this information in a harmonious way. Avoid: hidden text and links, misleading management pages, irrelevant keywords, duplicate content, etc.

Back links and trackbacks.

Rule 10 is the largest of all the rules. In fact, by itself, this rule can give you much better results than all other rules.

Rule number 10 is that the more links you have to your site from external sites, the better your ranking in the search engines. A return link (or incoming link, English backlink) is a simple link to your website from another Web page. The trackback (trackback), meanwhile, is an automated system links (references) inter-blogs. This system, which is integrated with WordPress for example, automatically find the links to your blog that are created from external WordPress blogs.

Attention here is not quantity but quality that counts. A link to your site from a site with a Google PageRank (PR) high exceeds ten links from low quality sites.

Conclusion
Would you like to cheat and go on the front page for some keywords? It's easy! You only have to create an ad campaign using Google Adwords and your site will automatically find the first page for the keywords you have chosen. However, with Google Adwords, you pay. That's why I strongly suggest you to optimize your website with the techniques described in this post. With SEO, you will be long-term winner.

I hope you enjoyed this post. Do you have suggestions or constructive feedback? Leave a comment.

Thank you and good SEO!